Horizon Media (big)
Product & Operations Associate (2021- 2022), Product Manager (2022 - 2023)
Product & Operations Associate
Driving Operational Efficiency at Horizon Media
At Horizon Media, a large U.S. media agency, I made great strides in developing my product sense, operational chops, strategic mindset, and entrepreneurial spirit. When I joined as a Product & Operations Associate, I led significant improvements in operational efficiency and client relations. I spearheaded a revamp of the client onboarding process, enhancing cross-team collaboration, creating training materials, and integrating workflows into Asana. These efforts reduced average client onboarding time by 25% increased customer satisfaction by 20%. Additionally, I streamlined the billing process, improving payment system efficiency by 25%, and facilitated our team's transition to Asana, boosting delivery speeds by approximately 5%.
Product Manager
Leading Product Innovation at Horizon Media
After a year as a Product & Operations Associate, I was promoted to be the agency's first Product Manager as part of a strategic shift to develop proprietary products. I managed the launch of a new product that increased lead generation by 10%. My leadership in market research and product development involved deep client engagement, collaborative solution brainstorming, and leading a prioritization workshop that resulted in the launch of a client-centric diagnostic tool.
I also founded Sightline, a community for start-up marketers and founders, driving initial market research and managing operations for events such as the inaugural Sightline Bootcamp. This initiative garnered significant media attention and laid the groundwork for future community and product development.
